Wednesday, May 20, 2009

Press Releases

Submitting press releases gets you exposure on sites like Google & Yahoo News, along with many other websites related to your business. This generates targeted traffic something fierce. What do you think would happen if your website was featured in a large magazine or on a television interview? You’d get a flood of traffic to your website.

Press Releases need to be formatted for the press and not as an advertisement. You must tease the reader and hope that a valuable member of the press will want to know more about you. You can submit as many press releases as you want for any relevant event.

Some examples are:

- A new website launch

- A special product promotion

- A personnel promotion within your company (New CEO)

- A new product launch

- A special event announcement

- A strategic partnership deal

- An award received for excellence in business

The most popular press release site is: http://www.prweb.com/

Please Note: It is important to include the website URL that you want ranked at least once in the body and, at least twice somewhere within the entire release.

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